Meta Just Dropped a Major Change to Links: Here’s What Your Business Needs to Know

Meta is changing how businesses can use links in organic Facebook posts, with some accounts now limited to just two link posts per month. We break down what’s changing, what it means for your social strategy and how to make the most of your links.

Artificial Intelligence (AI) Versus Expert Hands-On Google Ads Management  

Google Ads now uses AI to help make advertising easier and faster. These tools promise to save time and improve results. While these AI tools are helpful, we find that combining them with hands-on management by real people gives the best results.

McCallum Enterprises

McCallum Disability Services approached Pepper Advertising to develop a brand campaign that would introduce the organisation’s new identity following the merger of Ballarat Regional Industries (BRI) and McCallum Industries, while reinforcing the purpose and people behind the brand.

St Patrick’s College

Pepper Advertising launched a bold new brand campaign for St Patrick's College that put the schools core value of Character, Compassion, and Community front and centre. The result was an immediate increase in student enrolment applications, and a noticeable shift in brand perception.

Sixteenth

A forty-six lot residential land development, nestled along the 16th fairway on the Murray Downs Golf Course, Swan Hill. Our team at Pepper worked collaboratively across all departments to deliver a comprehensive campaign for the developer, partnering closely with LJ Hooker Swan Hill, the selling agent.